ERIK GIBSON | GRAPHIC DESIGNER
BRANDING
Erik relishes any opportunity to work with logos and branding. Given the chance he can revitalize an old tired logo or create something completely new and fresh.
![Final sketch & Font Choices](https://static.wixstatic.com/media/ed21ed_b946aae4c5e94b1cb6b8d17ded9d762b.jpg/v1/fill/w_980,h_596,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_b946aae4c5e94b1cb6b8d17ded9d762b.jpg)
The main logo would be drawn, but the sub header "Quake on the Lake" would use a selected font.
![Blue Ridge, NC](https://static.wixstatic.com/media/ed21ed_d79879dc78f94955ba525a05068da226.jpg/v1/fill/w_980,h_596,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_d79879dc78f94955ba525a05068da226.jpg)
Images of the venue for the event. These would provide the color pallet. A few graphic representations of the mountains were also conceptualized.
![Badge Concepts](https://static.wixstatic.com/media/ed21ed_e6f526ccd7b740b09a44c3a195f02993.jpg/v1/fill/w_980,h_597,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_e6f526ccd7b740b09a44c3a195f02993.jpg)
![Final sketch & Font Choices](https://static.wixstatic.com/media/ed21ed_b946aae4c5e94b1cb6b8d17ded9d762b.jpg/v1/fill/w_980,h_596,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_b946aae4c5e94b1cb6b8d17ded9d762b.jpg)
The main logo would be drawn, but the sub header "Quake on the Lake" would use a selected font.
Quake on the Lake 2015
Each year requires rebranding. This was the design offered by Erik for the 2015 event. The location changes along with the brand, this time it was the Blue Ridge Mountains, North Carolina.
![Final app icons](https://static.wixstatic.com/media/ed21ed_b4da92e86f9841ae8391ebccca7aa5cf.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_b4da92e86f9841ae8391ebccca7aa5cf.jpg)
![Final app icons](https://static.wixstatic.com/media/ed21ed_b4da92e86f9841ae8391ebccca7aa5cf.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_b4da92e86f9841ae8391ebccca7aa5cf.jpg)
App Icons | Twin Sisters
App icons were designed for each interactive eBook that was created from Twin Sisters library of children's books.
![Comparison](https://static.wixstatic.com/media/ed21ed_fbe7025d05a64b97b1e3674103ec8995.jpg/v1/fill/w_980,h_597,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_fbe7025d05a64b97b1e3674103ec8995.jpg)
![Preliminary designs](https://static.wixstatic.com/media/ed21ed_76cba397ec1241c480c0ce821f4940c6.jpg/v1/fill/w_980,h_597,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_76cba397ec1241c480c0ce821f4940c6.jpg)
![Final globe design](https://static.wixstatic.com/media/ed21ed_63ede30425da45d4920b63797ca4afbe.jpg/v1/fill/w_980,h_597,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_63ede30425da45d4920b63797ca4afbe.jpg)
![Comparison](https://static.wixstatic.com/media/ed21ed_fbe7025d05a64b97b1e3674103ec8995.jpg/v1/fill/w_980,h_597,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_fbe7025d05a64b97b1e3674103ec8995.jpg)
April's Tax Service, Inc.
The client requested a new and improved design for their logo. They didn't want a complete redesign however. They insisted that the green pattern and red check mark still be present. A new font for the type set was also chosen.
![Final design](https://static.wixstatic.com/media/ed21ed_1484250ac16d4c93b51fe947439121ab.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_1484250ac16d4c93b51fe947439121ab.jpg)
![Conceptualization](https://static.wixstatic.com/media/ed21ed_862fed5eedd84c6c8f7b4123b1b6497b.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_862fed5eedd84c6c8f7b4123b1b6497b.jpg)
The Arch is the icon of the city of St. Louis. Finding an impactful and dynamic angle of the monument would set the ground-work for how the logo will look. Also, at this angle it's perceived as a racing cone.
![One step back to go forward](https://static.wixstatic.com/media/ed21ed_6ed24179d61f4bd2b0d685d03f2b11a0.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_6ed24179d61f4bd2b0d685d03f2b11a0.jpg)
Revisiting the original angle to draw more emphasis on the cones that are used in the “solo" competition events. The client thought that the cone was enough context to drive the point home.
![Final design](https://static.wixstatic.com/media/ed21ed_1484250ac16d4c93b51fe947439121ab.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_1484250ac16d4c93b51fe947439121ab.jpg)
SCCA Solo | St. Louis Region
The St. Louis Region of the SCCA Solo group was interested in having their own brand to garnish their trophies and buses. Complete freedom was granted to design a brand that would communicate what/who they are.
The solo group of SCCA center around individual time trial races and use orange cones to lay out each track.
![Comparison](https://static.wixstatic.com/media/ed21ed_a57ff8b9fbb944ae86bbc6da927e4a75.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_a57ff8b9fbb944ae86bbc6da927e4a75.jpg)
![Exploring ideas](https://static.wixstatic.com/media/ed21ed_ff6af6060bef4603acb5323317731e9f.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_ff6af6060bef4603acb5323317731e9f.jpg)
![Final type setting logo](https://static.wixstatic.com/media/ed21ed_8b3bdc1bd6b14be99f55fff75dad1ce4.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_8b3bdc1bd6b14be99f55fff75dad1ce4.jpg)
Once the base logo was finalized, type was added as an option to use in the company's stationary and other sources.
![Comparison](https://static.wixstatic.com/media/ed21ed_a57ff8b9fbb944ae86bbc6da927e4a75.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_a57ff8b9fbb944ae86bbc6da927e4a75.jpg)
Waves Co. | IT Solutions
The client requested a new and improved design for their logo. They didn't want a complete redesign however. They insisted that the waves and blue globe still be present. A new font for the "W" was chosen to help spearhead the "new look".
![](https://static.wixstatic.com/media/ed21ed_892360ad5a864e328fbf88825a7199f8.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_892360ad5a864e328fbf88825a7199f8.jpg)
![Mountain Concepts](https://static.wixstatic.com/media/ed21ed_1fea1e23fa1b4421a5b763f30f5253a6.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_1fea1e23fa1b4421a5b763f30f5253a6.jpg)
![Typography Concepts](https://static.wixstatic.com/media/ed21ed_79ffb3e1525542c280c30e44a75b9206.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_79ffb3e1525542c280c30e44a75b9206.jpg)
![](https://static.wixstatic.com/media/ed21ed_892360ad5a864e328fbf88825a7199f8.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_892360ad5a864e328fbf88825a7199f8.jpg)
Quake On The Lake
A group of friends decide to go on a week-long vacation. The location is the Pennsylvania Poconos, the event is PC gaming. For an event that was bred to take over another, branding was requested by two talented graphic designers.
Collaborating together, these two came up with a progressive and contemporary design within a day. The following concepts were designed by Erik.
![Final design](https://static.wixstatic.com/media/ed21ed_fd1bae4dec4348d982a7d4748484ed9a.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_fd1bae4dec4348d982a7d4748484ed9a.jpg)
![Concept sketches](https://static.wixstatic.com/media/ed21ed_b29b060b122c416cb4b5f08849bb8fcb.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_b29b060b122c416cb4b5f08849bb8fcb.jpg)
![Paddle tracing](https://static.wixstatic.com/media/ed21ed_ec4f5cd9f3234b66a311554a78bb0a9a.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_ec4f5cd9f3234b66a311554a78bb0a9a.jpg)
![Final design](https://static.wixstatic.com/media/ed21ed_fd1bae4dec4348d982a7d4748484ed9a.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_fd1bae4dec4348d982a7d4748484ed9a.jpg)
WalliPong
Occasionally, an idea will form between friends and then realized. The idea was born while playing a game of table tennis. Then by moving the table against a wall, the game turned into what can be considered tabletop racquetball. New rules were made to accommodate the new game.
After having made new rules and playing successful matches, they took it upon themselves to create a logo that could later be applied to paddles, balls and perhaps even a table.
![Final design](https://static.wixstatic.com/media/ed21ed_447edeb8283f4e579d8958d4d58cf996.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_447edeb8283f4e579d8958d4d58cf996.jpg)
![Concept typography](https://static.wixstatic.com/media/ed21ed_740d98348c7844419a393230cd4cfd2b.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_740d98348c7844419a393230cd4cfd2b.jpg)
![3D Wood work](https://static.wixstatic.com/media/ed21ed_e77a3a0bfe694dc2bac85d189b3ab38a.png/v1/fill/w_636,h_314,al_c,q_85,enc_avif,quality_auto/ed21ed_e77a3a0bfe694dc2bac85d189b3ab38a.png)
First attempt to create a three dimensional wall piece. The logo was printed in tiles on a home printer. The tiles were laid out and taped to particle board. Using a band saw, the logo was cut out, painted then mounted all by hand.
![Final design](https://static.wixstatic.com/media/ed21ed_447edeb8283f4e579d8958d4d58cf996.jpg/v1/fill/w_980,h_613,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ed21ed_447edeb8283f4e579d8958d4d58cf996.jpg)
Red Raven | Industrial Rock Band
The client asked for a logo for their industrial, techno-driven rock band. No direction was given. Complete creative freedom was expressed.